Weddings | Brands | Lifestyle
St. Pete, Tampa, & Sarasota
Meet Luci
My friends & family describe me as the laid back one. Low stress, lots of laughs, and an eye for detail. I grew up on Florida sunshine. Coastal towns & warm ocean breezes feel like home to me. You can often find me barefoot on the beach, toes in the sand searching for the best sea shell and simply enjoying the sounds of the waves on the shore.
I love spending my mornings at coffee shop editing and sipping on a banana matcha and my evenings running around on the beach at sunset with my clients. I'm a little bit extrovert so I love meeting new people, but I'm a lot of bit introvert so what I really love is hearing their stories & watching them come to life behind the lens.
Meet Luci
My Values
kindness
honesty
optimism
community
creativity
connection
My approach to photography can be described as casual, fun, and laid-back. Taking things too seriously often doesn’t lead to great photos. I always tell my clients they don’t have to be models or feel comfortable in front of the camera to have a successful shoot. The majority of clients come to me nervous about being in front of the camera dn I totally get it. But rest assured it’s not as stressful as you think. I will walk you through every pose and show you the back of my camera while shooting so you can see little sneaks here and there and feel confident that the photos we’re taking match the vision!
In 2020, when the lockdown loneliness crept in I found myself craving connection and community. With so much creative energy and nowhere to put it, I picked up my camera and started documenting anything and everything I could—grads who didn’t get a traditional graduation, self-portraits with random props I found around the house, intimate elopements for couples whose big weddings had to be canceled. You name it, I said yes and was there to capture it.
What started as a creative outlet quickly blossomed into something much bigger. Before I knew it, my little passion project had grown into a full-time business, allowing me to leave my corporate job and go full time with photography. Since then, this business has taken me on adventures I never dreamed possible—from documenting love stories in breathtaking locations around the globe, to collaborating with iconic brands on unforgettable projects, and capturing some of life’s most meaningful milestones for my incredible clients.
Through it all, the best part has been the connections and friendships I’ve made along the way. I’m endlessly grateful for every story I’ve had the honor to tell and can’t wait to document yours next!
The Story
My Philosophy
My clients can expect someone who truly cares about them and their experience. I like to spend time getting to know my clients before and during their session so it doesn’t feel like they’re shooting with an absolute stranger. I know it can be hard to step in front of the camera and feel comfortable so my goal is to make the experience as easy as possible. There is no pressure to be perfect in front of the camera, you don’t have to come knowing all your angles or poses, I promise I’ll handle all of that. I want you to come as you and trust that we’re going to have a good time. Clients can also expect someone with an eye for detail. I spend time carefully editing every single photos and I don’t skimp on the amount of photos I give back. If it’s a good photo, it’ll be in your final gallery.
The Experience
"You are like a margarita in human form, so chill and laid back"
"No one does it like you do Lu"
"My friends are literally shook by these photos"
my work is inspired by —
the way light moves on different landscapes
90’s rom coms
sweet elderly couples
old home videos
vintage film photos
with love, Luci
The heartbeat of my brand is the memories captured during our time together. Some of my favorite photos are the ones my parents have of us when I was little and they hired a photographer for photos of us on the beach. Back then they didn’t get a gallery of hundreds of photos kept on the cloud to keep forever. They got a couple of printed out black and whites and I cherish them more than any other physical object I own. During last year’s hurricanes I found myself driving back to my childhood home to collect all the physical photos I could find. It was then more than ever before I realized how important my job is. Life is ever changing but photos are the only thing we had to freeze a moment in time.
The Heart Behind My Art
